Search engine optimization (SEO) is the process of improving the quality and amount of website traffic to a website or a web page from search engines. SEO targets unpaid traffic “organic results” rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches, including but not limited to industry-specific, image search, and video search. This can be done through various different channels.
Here at Cedarbrook Marketing we do more than just simple SEO. We bridge the gap between true marketing channels to maximize your online presents to insure the best marketing for your business. Our family of services include but not limited to SEO, Digital marketing, Social marketing, and Direct marketing. Don’t rely on just one form of marketing when you can have them all.
As an Internet marketing strategy, SEO considers how search engines work, the computer-programmed algorithms that dictate search engine behavior, what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience. SEO is performed because a website will receive more visitors from a search engine when websites rank higher on the search engine results page. These visitors can then potentially be converted into customers.